• Netizens Think That These K-Drama Characters Should Not Be Created In The First Place Since They Have No Importance In The Series

    In Korean movies, each character has a unique role to play in order to create a connection and express the message that the film is aiming for.

    However, there are still some characters with lackluster performances that make the audience wonder what the role of this character is.

    Baek Joon Ki - Penthouse

    Baek Joon Ki ( On Joo Wan ) is known as the real Ju Dan Tae in Penthouse. So far, although the film has ended, many viewers still wonder about the reason for this character's appearance.

    The producer of " Penthouse " aroused the audience's curiosity about Baek Joon Ki, made this character mysterious and important and made the audience expect that Baek Joon Ki might be the character who would solve the problem. and tackle the villainous boss Ju Dan Tae ( Uhm Ki Joon ).

    But Baek Joon Ki did not achieve what the audience expected. Baek Joon Ki constantly changes his stance and by the end of the movie, the end of this character is not clear.

    Strong Woman Do Bong Soon - Gangsters And Students

    Strong Woman Do Bong Soon would be a perfect movie from beginning to end without the appearance of the gangsters and students.

    This is a supporting character line with an entertainment function, bringing laughter to the audience. But as the later episodes, the scenes with these characters appear more and the content is rambling and unrealistic.

    Many viewers feel annoyed when these characters take up the film's time, making them unable to focus on the main details.

    All Of Us Are Dead - Archery Team

    In the movie All Of Us Are Dead, there are many characters, so it is inevitable that the character is not exploited deeply.

    According to the webtoon, the archery team is the main character line, when on the TV version, the role of these characters has decreased.

    So many people feel confused about the purpose of this character association, especially when the archery boy strays from the group but no character notices.

    Twenty Five, Twenty One - Middle-aged Na Hee Do

    It can be said that the middle-aged character Na Hee Do (Kim So Hyun) is a character with mixed opinions in Twenty Five, Twenty One ( age 25, age 21 ).

    Not to mention the acting features that are not Na Hee Do in her youth, the appearance of this character also makes many viewers uncomfortable.

    The screen time of this character is relatively large but does not contribute to the film circuit. Not to mention Na Hee Do's lines in the middle-aged version sometimes make viewers lose their emotions and don't fit in with the movie circuit.

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  • BTS's Jin Breaks Records Again! Laneige Sees Biggest Sales Ever Thanks to His Star Power

    BTS’s Jin, the global ambassador for Laneige, has once again proven his incredible influence by helping the brand achieve its highest-ever sales record.

    Since expanding into the U.S. market in 2018, Amorepacific’s global beauty brand Laneige has experienced massive growth, largely fueled by the rising popularity of K-pop. However, Laneige hit a new milestone during the Black Friday & Cyber Monday (BFCM) event on Amazon U.S., recording an incredible 127% sales increase compared to last year. Many believe this success is due to Laneige’s decision to select Jin as its first-ever male global ambassador.

    Laneige’s rapid expansion has also had a ripple effect on Amorepacific’s overall sales. For the first time, the company’s sales in the Americas have surpassed those in Greater China, highlighting Jin’s massive brand impact.

    Laneige officially introduced Jin as its global ambassador on September 27, 2023, and his involvement led to an instant surge in product demand. His stunning campaign visuals received an overwhelming response, leading to numerous sold-out products and Laneige topping sales charts worldwide.

    According to WWD Japan, Laneige saw an unexpected sales boom thanks to the "Jin effect." The brand manager of Amorepacific Japan’s Laneige division stated, "With BTS’s Jin joining as an ambassador, sales of 'Cream Skin' lotion have significantly increased. Campaign revenue has doubled from our initial expectations, leading to major brand awareness growth."

    Laneige’s Cream Skin, which was heavily featured in Jin’s global campaign, became an absolute bestseller. It secured the No. 1 sales spot on Japan’s Qoo10 marketplace—not just in beauty, but across all product categories! This cemented Jin’s unstoppable global influence.

    In South Korea, Laneige Cream Skin took over Olive Young’s sales rankings across all gender and age groups. It even sold out in offline stores due to overwhelming demand. The product also dominated the sales charts for seven consecutive days on Laneige’s official U.S. website, earning Jin yet another ‘Sold-Out King’ moment.

    Internationally, the campaign’s success led to immediate sellouts in Hong Kong, the Philippines, and Singapore, while in Indonesia, it had to be restocked after being wiped out. A limited-edition mini photobook offered with Jin’s Laneige Cream Skin purchases instantly sold out on China’s top online marketplaces, Taobao and Tmall.

    But Jin’s selling power doesn’t stop at beauty brands! In July 2023, he became the first global ambassador for FRED, a prestigious French high-jewelry house. As expected, luxury pieces, including a $100,000 necklace, sold out immediately after his campaign launched.

    In August 2023, he was introduced as a global ambassador for Gucci, and his endorsement caused rapid sellouts in South Korea, the U.S., and Japan.

    Jin’s ambassadorship for Alo Yoga also made waves, with WWD reporting that his announcement alone generated $3.6 million in media impact value within just 24 hours! His influence also extends into technology and tourism, as he’s partnered with Dolby and served as Seoul’s tourism ambassador.

    His advertising power is undeniable even in the food industry. In 2022, Jin was selected as the model for Ottogi’s Jin Ramen, and the brand quickly saw its highest-ever ramen export sales. The food industry noted that Korea’s ramen exports experienced a huge boost following BTS’s Jin’s campaign, a trend similar to the worldwide ramen boom triggered by Parasite’s Oscar win in 2020.

    From beauty to luxury fashion, tech, and even food, Jin continues to dominate industries worldwide, proving once again why he is a top-tier global superstar.

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