
BTS has secured the top spot in the April 2026 boy group brand reputation rankings, showing a strong increase in popularity and online activity.
According to the Korea Corporate Reputation Research Institute, BTS ranked number 1 with a brand index of 22,897,786, marking a 165.57 percent increase compared to March.
The rankings were based on over 79 million pieces of big data, reflecting a 31.08 percent overall increase.




Wanna One placed 2nd with a brand index of 4,513,178, showing a 55.35 percent rise, while SEVENTEEN ranked 3rd with 3,913,634, experiencing a slight 2.33 percent decrease.
Enhypen came in 4th with a strong 63.86 percent increase, while Stray Kids ranked 5th despite a decline of 23.73 percent.
In BTS’s keyword analysis, terms like “ARMY,” “Arirang,” and “concert” ranked highly, with a positive sentiment rate of 95.12 percent, highlighting their strong global presence.
The results show growing consumer interest and engagement with boy groups during the month.
Source (1)