BTS has secured the top spot in the November 2024 boy group brand reputation rankings, showing their continued strong presence in the industry.

According to the Korea Corporate Reputation Research Institute, they analyzed 53,593,145 pieces of big data on boy group brands from October 9 to November 9, 2024. The analysis focused on consumer behavior, including participation, media coverage, communication, and community engagement. This marked a slight decrease of 3.73% compared to the previous month, which saw 55,672,399 data pieces.

Brand reputation is measured based on how online consumer habits influence brand perception, including evaluations, media interest, and overall engagement. The rankings reflect positive and negative assessments of the groups.

The November 2024 top 30 boy group brand rankings are as follows:

1. BTS
2. SEVENTEEN
3. NCT
4. SHINee
5. Stray Kids
6. EXO
7. THE BOYZ
8. T.O.O
9. ENHYPEN
10. ATEEZ
    (… and the rest of the top 30)

Director Gu Chang-hwan of the Korea Corporate Reputation Research Institute shared that BTS ranked first in the November analysis. While overall brand data dropped by 3.73% compared to October, BTS showed a strong performance. They scored high in link analysis for keywords like "record," "cheer," and "lovable." In the keyword analysis, terms like "Jin," "ARMY," and "Complete" were highly mentioned.

Additionally, BTS had a remarkable 90.07% positive rate in their brand sentiment analysis. However, brand consumption decreased by 63.93%, while brand issues saw a rise of 45.90%. Brand communication increased by 42.57%, showing that BTS continues to engage strongly with their fans, despite other changes in their brand metrics.

Source (1)

Former AOA member Kwon Mina has shared a deeply emotional and heartbreaking update with her fans.

On January 20, Kwon Mina took to Instagram to reveal some difficult news. "I have some upsetting and heartbreaking news to share", she wrote, explaining that her dog, Mochi, had been diagnosed with malignant cancer.

She shared that a lump had been growing on her dog’s leg for years, and despite undergoing several surgeries, it kept coming back. Sadly, the latest diagnosis confirmed it was cancerous.

Kwon Mina’s post continued, "The pain is expected to get worse, and the doctor told me to prepare myself to say goodbye to Mochi, as she will suffer a lot."

She added, "Today, I can’t stop crying, and my heart feels like it’s breaking. I’m looking into options like anesthesia, euthanasia, and funeral arrangements so that she can pass without pain."

She reached out to her followers for advice, asking, "If anyone knows a better solution, please let me know."

Kwon Mina debuted in 2012 as a member of the popular girl group AOA. The group achieved great success with hits like "Heart Attack," "Bingle Bangle," "Like a Cat," and "Miniskirt".

However, in 2020, Kwon Mina opened up about being bullied by her AOA members, leading to the group’s eventual disbandment.

In a more positive update, Kwon Mina also announced on January 15 that she has started a new chapter in her career.

She will be working as a consultant at a dermatology clinic near Sicheong Station, which is set to open in March, signaling her fresh start after a difficult year.

Fans have rallied around Kwon Mina with messages of support as she navigates this emotional time.

Source: [1]