Singer and actress Kim Sejeong is reportedly preparing for a major new chapter after spending the last 10 years with Jellyfish Entertainment, with growing attention now focused on reports that she may be joining BH Entertainment.
On March 19, a representative from BH Entertainment responded to the reports by saying, “We are currently checking internally,” giving a cautious but official response as speculation continues to grow.
The news first gained attention after Kim Sejeong personally spoke about her departure during her recent fan concert in Yokohama, Japan.
While greeting fans at the final stop of her 2026 Kim Sejeong Fan Concert Tenth Letter on March 14, she shared an emotional message about parting ways with the agency that had been with her since her teenage years.
She said, “The time has come for me to say my final goodbye today to Jellyfish, which has walked with me for 10 years, since I was in my teens,” and also expressed her gratitude by saying, “I think I was able to come this far because Jellyfish stayed by my side. I was truly thankful.”
Because of those heartfelt comments, many fans are now seeing this reported agency move as the start of a meaningful new phase in her career rather than just a routine contract change.
While BH Entertainment has not confirmed the contract yet, the agency reportedly acknowledged that discussions have taken place, while remaining careful about the exact timing and final decision.
That has led many to believe that an official announcement may simply be waiting for the right moment following the end of her contract with Jellyfish Entertainment.
If confirmed, the move would be a notable shift for Kim Sejeong, who has built a strong career as both a singer and actress after debuting through I.O.I, later promoting with gugudan, and continuing successfully as a solo artist and actress.
With fans already reacting emotionally to her goodbye message and BH Entertainment’s response now fueling even more buzz, attention is quickly building around what could become one of Kim Sejeong’s biggest career moves in years.
Source: [1]
