IVE’s Jang Wonyoung has officially claimed the top spot in the November 2025 girl group individual brand reputation rankings, surpassing BLACKPINK’s Jennie and Rosé.
According to the Korea Corporate Reputation Research Institute on November 16, big data analysis showed Jang Wonyoung leading the rankings, followed by Jennie in second place and Rosé in third.
The study analyzed 113,791,375 pieces of data from 730 individual girl group members collected between October 16 and November 16, a 2.06% increase from the previous month.
The brand reputation index is calculated using participation, media, communication, and community scores, reflecting online interest, consumer perception, and influence for each member. This also includes positive and negative evaluations, media attention, and overall impact on fans.
For November 2025, the top five individual girl group members were:
- IVE Jang Wonyoung
- BLACKPINK Jennie
- BLACKPINK Rosé
- BLACKPINK Lisa
- IVE An Yujin
Other notable names in the top 30 included aespa Winter, LE SSERAFIM Kim Chaewon, IVE Liz, BLACKPINK Jisoo, Red Velvet Joy, NMIXX Seol Yoon, OH MY GIRL Mimi, I-LAND Wonhee, TWICE Nayeon, TWICE Jihyo, IVE Rei, TWICE Momo, aespa Giselle, Red Velvet Seulgi, Red Velvet Irene, IVE Gaeul, ITZY Yuna, aespa Ningning, TWICE Jeongyeon, LE SSERAFIM Heo Yunjin, TWICE Mina, Red Velvet Wendy, and IVE Lee Seo.
IVE Jang Wonyoung’s brand scores for November were:
- Participation Index: 1,541,484
- Media Index: 1,425,592
- Communication Index: 2,548,094
- Community Index: 1,791,262
- Total Brand Reputation Index: 7,306,431
Although this marked a 23.13% decrease from October’s 9,505,533, she still maintained the top position.
BLACKPINK Jennie ranked second with 7,120,297, showing a 56.83% increase, while Rosé came third with 5,906,937, down 23.60%. BLACKPINK Lisa ranked fourth with 3,989,308, up 6.40%, and IVE An Yujin ranked fifth with 3,963,897, up 8.76%.
Korea Corporate Reputation Research Institute Director Koo Chang Hwan commented, “Our November 2025 analysis shows IVE Jang Wonyoung leading the rankings. Compared to October, big data on individual girl group brands increased by 2.06%. Brand consumption rose 2.88%, brand issues increased 4.24%, brand communication rose 6.24%, while brand spread fell 2.66%.”
He added, “Keyword analysis for Jang Wonyoung’s brand showed high mentions of ‘sexy,’ ‘attractive,’ and ‘advertisement.’ Popular keywords included ‘XOXZ,’ ‘I love you I love you goodnight,’ and ‘Lucky Vicky.’ 93.56% of reactions were positive, showing strong fan support.”
IVE Jang Wonyoung continues to shine as one of the most influential and loved girl group members both in Korea and internationally.
Source: [1]
