ILLIT proves their artistic power as their brand films win big at Japan’s top creative awards

— by

K-pop girl group ILLIT continues to shine — not just in music, but also in the world of creative arts.

On October 20, HYBE’s label Belift Lab confirmed that ILLIT (Yunah, Minju, Moka, Wonhee, and Iroha) took home two major awards at the 2025 ACC Tokyo Creativity Awards, one of Japan’s most respected creative festivals often called “Japan’s Cannes Lions.”

ILLIT’s 2nd mini album “I’LL LIKE YOU” brand film won the Gold Award, while the 3rd mini album “bomb” brand film earned the Bronze Award in the Film Craft category.

The “I’LL LIKE YOU” brand film captured fans with its blend of fantasy and reality, highlighting the group’s message of freedom and moving forward on their own path. The cinematic visuals and emotional storytelling drew global praise when it was first released.

Meanwhile, the “bomb” brand film, which also serves as the music video for “little monster,” stood out for its unique take on the magical girl theme and emotional message about unlocking one’s hidden potential. The film’s creative miniature sets and artistic direction were widely praised for their originality and emotional depth.

ILLIT’s artistic achievements didn’t stop there — the “bomb” film also earned a Silver Award in the Production Design category at Germany’s 2025 CICLOPE Awards, gaining international recognition for its exceptional visuals.

These wins prove that ILLIT is not just a rising K-pop group but also a global creative force redefining how music and storytelling come together.

Fans are now looking forward to ILLIT’s November comeback, along with their “2025 ILLIT GLITTER DAY ENCORE” fan concert on November 8–9 at Seoul’s Olympic Hall, which follows their string of sold-out shows in Korea and Japan.

Source: [1]