BLACKPINK's Rosé has topped the December 2024 Idol Personal Brand Reputation rankings, beating out big names like G-Dragon and BTS's members!

The Korea Corporate Reputation Research Institute analyzed massive amounts of big data from November 28 to December 28, 2024.

They collected 194,169,629 data points from 1,730 idol brands, a 4.60% increase compared to the previous month.

The data tracked consumer participation, media interest, and community engagement to measure the idol brand reputation index.

Rosé’s rise to the top came from a surge in online consumer interest, positive feedback, and her active communication with fans. Her song "Apartment," along with her birthday celebrations, generated buzz in the data analysis, with keywords like "participate, confess, record" and "Apartment, Rosé, birthday" making the list. Her positive-to-negative ratio in the data was an impressive 93.28%, showing how loved she is by fans and media alike.

Other idols who made the top 30 included G-Dragon, Karina of aespa, Jang Wonyoung from IVE, and BTS's Jin, Cha Eun Woo, Jungkook, and Jimin. Despite fierce competition, Rosé’s brand reputation has remained unbeatable, solidifying her place at the top in December.

Director Koo Chang-hwan of the Korea Corporate Reputation Research Institute commented on the findings, noting a 7.84% increase in brand expansion and an 8.53% rise in brand communication for Rosé. It’s clear that her influence and popularity are only growing stronger!

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BTS's V is making his fans fall even more in love with him as he shares moments from his life just 40 days before his military discharge.

On April 30, V posted several new photos on his Instagram story, giving fans a sneak peek into his daily routine.

Among the photos was a beautiful shot of cherry blossoms, accompanied by the word "cherry blossom" as he expressed his longing for spring.

He followed up with more photos, sharing how much he wanted to enjoy the season with his fans.

To make the post even more special, V added background music from BTS member J-Hope's song Sweet Dreams and Design by the American punk band Gustav.

It turns out that Gustav was grateful for V introducing their music to the world and even received fan comments saying they discovered the band through him.

In another adorable photo, V posed with CF director Ray J. Yi (Lee Jun Yeob), with flowers in his hair. The director also shared the cute photo, adding the word "flower" to express how happy he was with the moment.

But it wasn’t all about flowers and beauty—V also gave fans a peek at his workout routine. He proudly showed off his toned arm muscles in a picture, though his face appeared a little thinner.

This is likely due to his diet, as he’s been working hard to maintain his figure ahead of his discharge. Before enlisting, V weighed 62 kg, and during his service, he reached 86 kg. Now, he’s lost 10 kg and is preparing for his return to the public eye.

Interestingly, V has been working out at the same place where singer Kim Jong Kook films his popular YouTube channel Jim Jong Kook, sparking fan excitement and hopes that V might make an appearance on the show after he’s discharged.

As soon as V shared his latest update, his name—"KIM TAEHYUNG"—shot to the top of real-time trending charts worldwide. Fans from all over the globe, including in the U.S., couldn’t get enough of the updates, proving once again the massive impact V has.

He is set to be discharged from the military on June 10, and fans are eagerly awaiting his return.

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