
Park Ji Hoon has taken the No.1 spot in the Rising Star Brand Reputation rankings for March 2026, showing strong growth and public interest.
According to the Korea Corporate Reputation Research Institute, a total of 91,029,561 data points were analyzed from February 28 to March 29, measuring participation, media, communication, and community indexes.
Park Ji Hoon recorded a total brand reputation index of 8,929,311, marking a sharp 73.40 percent increase from his previous score of 5,149,400.
His scores included 1,373,525 in participation, 1,364,914 in media, 4,565,898 in communication, and 1,624,974 in community.
An official explained, “As a result of the March 2026 big data analysis, Park Ji Hoon ranked No.1,” adding that overall data increased by 8.33 percent compared to February.
While “brand consumption decreased by 2.54%” and “brand issues decreased by 1.52%,” it was noted that “brand communication increased by 21.28% and brand expansion increased by 2.99%.”
Park Ji Hoon maintained his top position by creating a strong “Crown Prince” trend. WOODZ followed at No.2, supported by news of concerts and a world tour.
Kim Yong Bin ranked No.3 with a strong fanbase, while Joo Woo Jae came in at No.4 thanks to his popularity in variety shows. Stray Kids completed the Top 5 with steady global growth.
The Top 30 rankings also included names like ENHYPEN, RIIZE, Lee Junho, BIBI, Park Seo Joon, Byeon Woo Seok, Rowoon, Kim Sejeong, and BABYMONSTER, showing a wide mix of rising stars across entertainment fields.
Meanwhile, Park Ji Hoon, who reached over 15 million viewers through The King’s Warden, is set to release his new album RE:FLECT on April 29, continuing his strong momentum.
Source: [1]