BTS’s Jimin ranked No. 1 in the September 2026 boy group member brand reputation rankings, followed by BIGBANG’s G-Dragon and ATEEZ’s San.
According to the Korean Business Research Institute, Jimin recorded a brand reputation index of 3,905,514 for September. Although his score decreased by 2.17% compared with the previous month, he maintained the top position.
G-Dragon placed second with an index of 3,517,368, marking a 56.04% increase from August. ATEEZ’s San followed in third place with 3,296,639.
BTS’s Jungkook ranked fourth with 3,165,241, while BTS’s Jin completed the top five with 2,873,340.
The top 10 for September were:
1. BTS’s Jimin
2. BIGBANG’s G-Dragon
3. ATEEZ’s San
4. BTS’s Jungkook
5. BTS’s Jin
6. BTS’s V
7. ATEEZ’s Wooyoung
8. TVXQ’s Yunho
9. Wanna One’s Kim Jae Hwan
10. CORTIS’s Keonho
The rankings were calculated using data collected from August 19 through September 19 for 755 boy group members. The institute analyzed participation, media coverage, communication, and community activity across approximately 69.6 million pieces of brand-related data.
For Jimin, the institute said terms including *“beautiful,” “certify,”* and *“record”* appeared prominently in link analysis, while ARMY and his songs *Who* and *Like Crazy* were among the leading keywords associated with him.
The institute also reported a positive sentiment ratio of 93.82% for Jimin.
Brand reputation rankings reflect the institute’s analysis of online activity and related data during the measured period and should not be treated as a direct measure of overall popularity.
