RESCENE has taken the No. 1 spot in the August 2026 girl group brand reputation rankings, followed by IVE at No. 2 and Red Velvet at No. 3.
On August 9, the Korean Business Research Institute released its latest girl group brand reputation rankings based on data collected from July 9 to August 9.
RESCENE ranked first with a brand reputation index of 8,094,531. This marked a 90.93% increase compared to the group’s July score of 4,239,616.
The group recorded a participation index of 1,014,492, a media index of 2,310,700, a communication index of 2,329,688, and a community index of 2,439,652.
IVE took second place, while Red Velvet ranked third with a brand reputation index of 4,113,926. Red Velvet’s score jumped 165.98% from its July figure of 1,546,676.
BLACKPINK followed at No. 4 with an index of 3,943,630, up 3.16%, while aespa placed No. 5 with 3,093,640, reflecting a 10.93% increase.
The top 10 for August were RESCENE, IVE, Red Velvet, BLACKPINK, aespa, ILLIT, I.O.I, KiiiKiii, TWICE, and LE SSERAFIM.
The institute analyzed 67,613,548 pieces of girl group brand data during the measurement period, up 26.87% from 53,294,296 pieces in July. The rankings are calculated using factors including consumer participation, media coverage, communication, and community activity.
Regarding RESCENE’s result, the institute said the group scored highly for terms such as “support,” “communicate,” and “advertise.” Its leading keywords included Pretty Girl, Love Attack, and Re:Mind. The group also recorded a positive reaction rate of 94.91%.
The full top 30 for August were RESCENE, IVE, Red Velvet, BLACKPINK, aespa, ILLIT, I.O.I, KiiiKiii, TWICE, LE SSERAFIM, fromis_9, OH MY GIRL, Hearts2Hearts, FIFTY FIFTY, H1-KEY, ITZY, i-dle, BABYMONSTER, KATSEYE, WJSN, KISS OF LIFE, Apink, izna, Candy Shop, MAMAMOO, NMIXX, Girls’ Generation, MEOVV, tripleS, and STAYC.
