Heo Nam Jun has taken the top spot in the June 2026 rising star brand reputation rankings.
According to the Korea Corporate Reputation Research Institute on June 30, the rising star brand big data collected from May 30 to June 30 reached 131,057,752 pieces.
This marks a 20.53% increase compared to May’s 108,737,079 pieces.
For June, Heo Nam Jun ranked No. 1, followed by RESCENE at No. 2, Jin Ki Joo at No. 3, Park Ji Hoon at No. 4, and Byeon Woo Seok at No. 5.
Heo Nam Jun recorded a brand reputation index of 4,326,723. His detailed scores included a participation index of 1,083,464, a media index of 1,598,264, a communication index of 1,100,923, and a community index of 544,072.
RESCENE, made up of Woni, Liv, Minami, May, and Zena, came in 2nd place with a brand reputation index of 4,259,501.
This is a 15.17% increase from their May score of 3,698,403. Jin Ki Joo followed in 3rd place with a brand reputation index of 4,128,452.
Park Ji Hoon ranked 4th with 3,941,209, rising 10.86% from May. Byeon Woo Seok placed 5th with 3,820,933, down 11.33% from his May score of 4,308,953.
The top 30 also included CORTIS, Kim Mu Yeol, Kim Yong Bin, Stray Kids, Jang Han Byul, Sung Ri, Park Ji Hyun, I.O.I, WOODZ, Lim Ji Yeon, Lee Sang Yi, Jung Kyung Ho, Han Hye Jin, ENHYPEN, Lee Jong Suk, Kim Jae Won, Lee Jun Young, Go Youn Jung, Joo Woo Jae, DAY6, RIIZE, Kim Se Jeong, Rowoon, Lee Jung Jae, and Jung Woo.
Koo Chang Hwan of the Korea Corporate Reputation Research Institute explained, “Heo Nam Jun’s brand took 1st place as he rose as a strong name in romantic comedy.” He added, “RESCENE’s brand ranked 2nd with overwhelming support on social media and communities,” while “Jin Ki Joo’s brand showed a strong presence in the drama ‘True Education.’”
The rising star brand reputation ranking is based on consumer behavior data, including participation, media activity, communication, and community response.
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