Byeon Woo Seok has taken the No. 1 spot in the May 2026 drama actor brand reputation rankings.
According to the Korea Corporate Reputation Research Institute, 116,645,333 pieces of brand big data were analyzed from April 13 to May 13 for 100 actors currently appearing in dramas. This was a 42.65% increase from April’s 81,772,786 pieces of big data.
Byeon Woo Seok ranked No. 1 with a brand reputation index of 9,363,025. His detailed scores included a participation index of 2,121,748, media index of 2,191,545, communication index of 2,634,116, and community index of 2,415,616.
Park Ji Hoon followed at No. 2 with a brand reputation index of 5,999,640, while Kim Jae Won ranked No. 3 with 5,032,801.
Kim Hye Yoon placed No. 4 with 4,343,217, and Kim Go Eun completed the top 5 with 4,232,645.
The top 30 also included IU, Lee Sang Yi, Ha Jung Woo, Go Youn Jung, Koo Kyo Hwan, Gong Seung Yeon, Woo Do Hwan, Ha Ji Won, Jeon So Young, Nana, Yoo Yeon Seok, Chae Won Bin, Park Bo Young, Kang Mi Na, Ju Ji Hoon, Noh Sang Hyun, Go Soo, Esom, Yoo Su Bin, Ahn Hyo Seop, Baek Sun Ho, Park Hae Joon, Lim Soo Jung, Jung Yi Chan, and Park Hae Soo.
A representative from the Korea Corporate Reputation Research Institute said Byeon Woo Seok ranked No. 1 in the May drama actor brand reputation analysis. His link analysis showed strong results for words such as “warm,” “model,” and “advertise,” while keyword analysis showed high interest in “Grand Prince Ian,” “Perfect Crown,” and “mailbox.”
Byeon Woo Seok also recorded a positive response rate of 93.78%, proving his strong public popularity and influence as a drama actor.
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