tvN’s new weekend drama Undercover Miss Hong has made a steady and eye catching start, recording 3.5% nationwide ratings with its first episode.
According to Nielsen Korea, the premiere episode, which aired on January 17, posted an average 3.5% rating nationwide, peaking at 4.3%. In the Seoul metropolitan area, it recorded 3.2% on average, with a peak of 4%, across paid platforms including cable, IPTV, and satellite. The numbers signal a positive opening for the new tvN Saturday–Sunday series.
Park Shin Hye leads the drama as Hong Geum Bo, an elite financial supervisor who takes on a bold undercover mission by disguising herself as a young entry level employee.
Her strong first appearance and fast paced setup helped grab viewers’ attention right from the start.
With its energetic tone and clear premise, Undercover Miss Hong delivered a smooth premiere that leaves room for growth as the series continues.
Attention is now on whether the drama can build on its opening ratings and gain stronger momentum in the competitive weekend drama lineup.
The next episode of Undercover Miss Hong airs on January 18 at 9:10 PM on tvN.
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