Rising actor Lee Chae Min has officially claimed the No.1 spot in the September drama actor brand reputation rankings, proving his explosive popularity.
On September 12, the Korea Corporate Reputation Research Institute released the results of its analysis of over 81 million pieces of brand big data from 100 drama actors between August 11 and September 11, 2025.
Lee Chae Min took 1st place with a brand reputation index of 3,482,313, showing strong scores across participation, media, communication, and community. He was followed by Ma Dong Seok in 2nd place with 3,170,065 and Kang Han Na in 3rd place with 2,330,978.
The institute explained:
“In September’s drama actor brand reputation analysis, Lee Chae Min ranked No.1. Link analysis showed words like ‘intense, immersive, sweet’ were connected to him, while keyword analysis highlighted ‘Tyrant’s Chef, Lee Heon, fantasy rom-com.’ His positivity rate was a very high 91.34%.”
The Top 5 drama actors for September were:
- Lee Chae Min
- Ma Dong Seok
- Kang Han Na
- Choi Yoon Ji
- Yang Se Jong
Notably, YoonA, Kim Tae Hee, Moon Ga Young, Kim Nam Gil, and Park Hyung Sik also ranked in the Top 20, proving the wide range of actors currently receiving strong attention.
With Bon Appétit, Your Majesty (Tyrant’s Chef) breaking ratings records and Lee Chae Min leading buzz rankings alongside YoonA, it looks like his star power will only continue to rise.
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