Top actress Jun Ji Hyun has officially turned a new page in her career — and she’s doing it with style.
On July 7, it was revealed that Jun Ji Hyun has launched her very own agency called PEACHY (Peachy Company).
The actress also surprised fans with a bold new look, cutting off her signature long hair and embracing a chic, short hairstyle — earning her the title of a new “short-hair goddess.”
PEACHY is not just any entertainment label. It’s a personal and creative space built around values like “depth, restraint, and the beauty of simply being.”
Jun Ji Hyun, known for her elegance and quiet charisma, created the company to reflect who she truly is — both as an actress and as a person.
“After living as an actress for a long time, I needed time to reflect on myself and think about a new direction,” Jun Ji Hyun shared. “PEACHY is a choice that reflects who I am now and a new starting point to focus on what’s truly essential.”
Her new agency also gave insight into its future plans, “Starting with managing Jun Ji Hyun, we aim to expand into various content businesses. We want to go beyond simple management and create a lifestyle-focused agency that lets artists express themselves naturally.”
Jun Ji Hyun won’t be staying quiet for long. She’s set to make her return this September in the Disney+ original drama ‘Polaris’, where she plays Moon Ju, a globally respected diplomat and former UN ambassador.
She’ll be starring alongside Kang Dong Won, who plays San Ho, a mysterious agent with no nationality. Together, they’ll uncover the truth behind a deep, hidden secret.
Between her powerful screen comeback and the launch of PEACHY, Jun Ji Hyun is proving once again why she remains one of Korea’s most iconic stars — this time with a bold cut and a brand new chapter.
Source: [1]
