Girls' Generation’s Seohyun nailed the carefree photoshoot concept of a beauty brand
Seohyun recently showcased her impeccable beauty in a new photoshoot.
On the 18th, the Girls' Generation member and actress partnered with a brand for their latest campaign titled 'HAPPINESS - TIME TO PLAY'.
The campaign centers around the concept of experiencing pure and unadulterated joy, capturing moments of happiness without any inhibitions.
For Seohyun, the epitome of happiness lies in the simple pleasure of music, which plays a significant role in her daily life.
In the campaign video, Seohyun captivated viewers as she strummed a guitar and joyfully hummed along to her favorite tunes.
In addition to her activities with the brand, Seohyun is gearing up for the release of her upcoming movie 'In Search of the King'.
Directed by Won Shin-yeon, the film is a captivating sci-fi drama that follows the journey of military doctor Dojin and the villagers as they encounter a mysterious visitor in the Demilitarized Zone in the summer of 1980.
NewJeans Minji writes touching letter on her birthday during activity halt: “We didn’t stop and we won’t stop”
NewJeans' Minji touched fans' hearts with a handwritten letter on her birthday — even while the group is currently unable to promote due to legal issues.
On May 7, Minji celebrated her birthday by sharing a heartfelt message on the group’s personal SNS account, which the members opened themselves to stay connected with fans.
Minji began her letter with honesty, writing, “I think I’m living a busier life than I expected. When I finally looked up, it was already May, and it was my birthday.”
She admitted that she had a lot she wanted to say, but her thoughts felt “messy.” Still, her message to fans was clear, “I just hope that I, our members, and Bunnies can all be happy. Happiness is the biggest goal in my life.”
Minji then opened up about her personal journey and struggles, saying, “I sometimes think that running toward my happiness by doing what I love might look foolish to others. But isn’t giving up your happiness now for the sake of a future that might not even come… too harsh on yourself?”
Despite everything, she ended on a hopeful note, “I really miss the times when we shared our feelings through the good music we made together. But I always look forward to what’s ahead."
She added, "We didn’t stop here, and we’re not going to stop! It might look like we’re standing still, but I believe we’re growing deeper.”
Her message comes during a difficult time for NewJeans. The group announced last year that they were cutting ties with ADOR, their original agency, after trust was broken. They later began working independently under the new name ‘NJZ’.
However, ADOR responded with legal action — claiming the exclusive contract with NewJeans was still valid and asking the court to stop the group from promoting or signing deals.
The court sided with ADOR and granted an injunction, forcing NewJeans to pause their activities. Their appeal was rejected, and they’ve now filed a second appeal.
Through it all, Minji’s message proves one thing — even when forced to stop, NewJeans' hearts are still moving forward.