NewJeans, one of the most popular girl groups in the K-pop industry, recently found themselves at the center of discussion as K-netizens voiced their disappointment over the group's departure from the 'girl-next-door' charm and natural aesthetics that defined their initial debut.

When NewJeans burst onto the K-pop scene with their debut, they garnered attention not only for their musical talents but also for their refreshingly natural appearance.

Embracing minimal makeup and a laid-back style, the group resonated with fans who appreciated the authenticity and simplicity that set them apart in an industry often dominated by elaborate and over-the-top visuals.

One netizen began the topic of discussion by pointing out that the members' makeup is becoming heavier and diverting from their initial natural look.

The netizen explained, "One of the reasons NewJeans exploded as soon as they debuted was because their songs were good, the girls were pretty, the concept was fresh, and one of the biggest reasons is because they were so natural/organic, no? At times, I feel their styling is way too excessive these days.

NewJeans are naturally pretty and they're still so young so I think they're beautiful enough without extravagantly dolling up.

Other netizens joined the conversation and commented, "I'm a NewJeans fan but I agree with this. They're pretty with the natural look but I don't know why they're being styled to look like 2NE1 these days," "I agree with this post. I agree that NewJeans' 'Attention' and 'Hype Boy' were high-quality songs but they stood out because of their fresh concept that fit teenage girls. I wish they could return to their unadorned natural beauty that was so charming. After all, it seems like there are no other groups who are doing similar concepts," "Their styling changed so much that I wonder if Min Hee Jin is no longer managing them lol," and "I wish they go back to their 'Attention' days."

Source(1)

NewJeans' Minji touched fans' hearts with a handwritten letter on her birthday — even while the group is currently unable to promote due to legal issues.

On May 7, Minji celebrated her birthday by sharing a heartfelt message on the group’s personal SNS account, which the members opened themselves to stay connected with fans.

Minji began her letter with honesty, writing, “I think I’m living a busier life than I expected. When I finally looked up, it was already May, and it was my birthday.”

She admitted that she had a lot she wanted to say, but her thoughts felt “messy.” Still, her message to fans was clear, “I just hope that I, our members, and Bunnies can all be happy. Happiness is the biggest goal in my life.”

Minji then opened up about her personal journey and struggles, saying, “I sometimes think that running toward my happiness by doing what I love might look foolish to others. But isn’t giving up your happiness now for the sake of a future that might not even come… too harsh on yourself?”

Despite everything, she ended on a hopeful note, “I really miss the times when we shared our feelings through the good music we made together. But I always look forward to what’s ahead."

She added, "We didn’t stop here, and we’re not going to stop! It might look like we’re standing still, but I believe we’re growing deeper.”

Her message comes during a difficult time for NewJeans. The group announced last year that they were cutting ties with ADOR, their original agency, after trust was broken. They later began working independently under the new name ‘NJZ’.

However, ADOR responded with legal action — claiming the exclusive contract with NewJeans was still valid and asking the court to stop the group from promoting or signing deals.

The court sided with ADOR and granted an injunction, forcing NewJeans to pause their activities. Their appeal was rejected, and they’ve now filed a second appeal.

Through it all, Minji’s message proves one thing — even when forced to stop, NewJeans' hearts are still moving forward.

Source: [1]