• BabyMonster Debuts Today (Nov 26th) At 12pm!— Will They Become The 2nd BLACKPINK?

    YG’s new girl group will make a surprise debut tonight at 12 p.m According to YG Entertainment on November 26th, the digital version and music video of BABYMONSTER‘s debut song “BATTER UP” will be released at midnight on November 27th. 

    YG Entertainment also posted a poster of “BABYMONSTER – BATTER UP D-1” on its official blog. The expectations of music fans around the world have already reached their peak with the appearance of YG’s next-generation girl group armed with unrivaled musicality and performance.

    The members revealed, “We are really happy because it’s a day to achieve our long-time dream,” and added, “

    We tried our best to show our own colors that we haven’t seen before.” Starting with the debut, we are preparing a variety of things to repay the fans’ waiting 100 times, so please look forward to it.” Ready, Set, ‘BATTER UP’: Stepping into the global music scene as a Game-Changer! BABYMONSTER is set to showcase their distinctive presence with ‘BATTER UP.’

    Just like the title signifying the next batter’s call in a baseball game, the song carries a confident and assertive message that BABYMONSTER is a ‘game-changer’ that will reshape the landscape of the global music market.

    ‘BATTER UP’ combines a dynamic melody, catchy hook parts, and YG’s trademark hip-hop flavor. The powerful bassline and tension-building siren sound add to the impressive composition.

    As the song progresses towards the end, the intense arrangement, coupled with the energy of the BABYMONSTER members, delivers a thrilling sensation. BABY and MONSTER: Taking the YG DNA to the Next Level The group name, a combination of BABY and MONSTER, presents their identity.

    Despite their young age (BABY), the members possess skills akin to monsters. Being all-rounders in vocals, rap, and dance, combined with each member’s individual charm, BABYMONSTER is a complete package.

    The group has already showcased an upgraded version of YG’s DNA through their debut reality show, garnering positive responses from global fans.

    The reason for the attention on the ‘BATTER UP’ MV lies in capturing the facets of the six members. Successfully completing a five-day shoot, the MV captures points of choreography such as a cool swing, gazing beyond the wall at the ball flying over, overwhelming group performances, and solo scenes that maximize each member’s charm—all presented with sophisticated visuals.

    #Strong fandom signals huge popularity, “They will make a new K-pop wave” BABYMONSTER has proved their ability through various content to introduce the members, such as high-quality cover videos and “Last Evaluation” program.

    As such, the girl group secured a global fandom early even before their debut. Their official YouTube channel has exceeded 3.27 million subscribers and accumulated nearly 500 million views.

    BABYMONSTER’s pre-debut song “DREAM”, which was released in May, reached the top of the US Billboard ‘Hot Trending Songs’ chart. Highlighting BABYMONSTER’s debut process, the UK’s media outlet NME called them “an all-rounder group” and Billboard cited them as “promising K-pop artists”.

    The global music market also predicts the group’s extraordinary popularity in the future, saying “They’re going to make a new wave for the K-pop genre”.

    Source(1)

  • NewJeans Minji writes touching letter on her birthday during activity halt: “We didn’t stop and we won’t stop”

    NewJeans' Minji touched fans' hearts with a handwritten letter on her birthday — even while the group is currently unable to promote due to legal issues.

    On May 7, Minji celebrated her birthday by sharing a heartfelt message on the group’s personal SNS account, which the members opened themselves to stay connected with fans.

    Minji began her letter with honesty, writing, “I think I’m living a busier life than I expected. When I finally looked up, it was already May, and it was my birthday.”

    She admitted that she had a lot she wanted to say, but her thoughts felt “messy.” Still, her message to fans was clear, “I just hope that I, our members, and Bunnies can all be happy. Happiness is the biggest goal in my life.”

    Minji then opened up about her personal journey and struggles, saying, “I sometimes think that running toward my happiness by doing what I love might look foolish to others. But isn’t giving up your happiness now for the sake of a future that might not even come… too harsh on yourself?”

    Despite everything, she ended on a hopeful note, “I really miss the times when we shared our feelings through the good music we made together. But I always look forward to what’s ahead."

    She added, "We didn’t stop here, and we’re not going to stop! It might look like we’re standing still, but I believe we’re growing deeper.”

    Her message comes during a difficult time for NewJeans. The group announced last year that they were cutting ties with ADOR, their original agency, after trust was broken. They later began working independently under the new name ‘NJZ’.

    However, ADOR responded with legal action — claiming the exclusive contract with NewJeans was still valid and asking the court to stop the group from promoting or signing deals.

    The court sided with ADOR and granted an injunction, forcing NewJeans to pause their activities. Their appeal was rejected, and they’ve now filed a second appeal.

    Through it all, Minji’s message proves one thing — even when forced to stop, NewJeans' hearts are still moving forward.

    Source: [1]