• NewJeans' Hyein Continues to Take the Fashion World by Storm as Louis Vuitton's Ambassador

    As soon as Hyein walked in, everyone looked at her.


    Since her debut, NewJeans' Hyein has stunned netizens with her beautiful looks, model-like body, and talent.

    She has also easily pulled off different concepts in the group's many endorsement photoshoots, promotions, and ads.

    It's not surprising that the group's maknae can do well in a professional setting and get attention from all over the world at only 14 years old, since she started working in the entertainment industry in 2017 when she was only eight years old.

    In December 2022, Hyein was officially named the global ambassador for the high-end fashion house Louis Vuitton, making her the designer's youngest ambassador.

    As soon as they started working together, Hyein showed a bold, young, and futuristic style that will definitely influence a new generation of Louis Vuitton buyers.

    As an ambassador for Louis Vuitton, Hyein's first fashion show was the Fall-Winter 2023 Women's Collection show in Paris.

    Tokkis, who are fans of NewJeans, were very excited for her to come. As soon as she did, Hyein became the main attraction, which surprised people in the area.


    Hyein put together an elegant and trendy look with the designer brand's $14,500 Smock Effect Tent Top, what looks like Louis Vuitton's $1,800 dressy wide-leg pants, $2,640 USD LV Zoom Platform High Boots, the $2,640 USD Tilsitt handbag, and gold jewelry.

    Hyein was the center of attention as reporters and fans rushed to see her.

    She looked great in unaltered videos and photos taken before and during the event, which wowed netizens with how beautiful she looked in real life.

    Photos that fans took of her looked like they were right out of a magazine.

    They showed that she was very confident for her age, which showed that she was born to be a star.

    Source(1)

  • NewJeans Minji writes touching letter on her birthday during activity halt: “We didn’t stop and we won’t stop”

    NewJeans' Minji touched fans' hearts with a handwritten letter on her birthday — even while the group is currently unable to promote due to legal issues.

    On May 7, Minji celebrated her birthday by sharing a heartfelt message on the group’s personal SNS account, which the members opened themselves to stay connected with fans.

    Minji began her letter with honesty, writing, “I think I’m living a busier life than I expected. When I finally looked up, it was already May, and it was my birthday.”

    She admitted that she had a lot she wanted to say, but her thoughts felt “messy.” Still, her message to fans was clear, “I just hope that I, our members, and Bunnies can all be happy. Happiness is the biggest goal in my life.”

    Minji then opened up about her personal journey and struggles, saying, “I sometimes think that running toward my happiness by doing what I love might look foolish to others. But isn’t giving up your happiness now for the sake of a future that might not even come… too harsh on yourself?”

    Despite everything, she ended on a hopeful note, “I really miss the times when we shared our feelings through the good music we made together. But I always look forward to what’s ahead."

    She added, "We didn’t stop here, and we’re not going to stop! It might look like we’re standing still, but I believe we’re growing deeper.”

    Her message comes during a difficult time for NewJeans. The group announced last year that they were cutting ties with ADOR, their original agency, after trust was broken. They later began working independently under the new name ‘NJZ’.

    However, ADOR responded with legal action — claiming the exclusive contract with NewJeans was still valid and asking the court to stop the group from promoting or signing deals.

    The court sided with ADOR and granted an injunction, forcing NewJeans to pause their activities. Their appeal was rejected, and they’ve now filed a second appeal.

    Through it all, Minji’s message proves one thing — even when forced to stop, NewJeans' hearts are still moving forward.

    Source: [1]